2937 East Grand Boulevard
Office & Coworking
Original Date Built
The vision is to catalyze historic Milwaukee Junction as Detroit’s preeminent neighborhood for the creative class.
Chroma is an existing nine-story building that is being transformed as a hub for creativity, design, and community engagement. Chroma is a space designed to foster innovation, collaboration, mentorship, incubation and diversity, ideal for privacy and independence as well as community and cross-collaboration. The Chroma brand is comprised of individual dots in the logo to represent unique contributors, studios or projects. Each dot is distinct, but together, they occupy common ground, creating a harmonious whole.
Chroma was originally built in 1913 as a cold-storage facility by Rudolph C. Gernt. After many lives as storage and other programming, it’s exterior was brought to life in 2009 with the building’s signature 125-foot high “Illuminated Mural” by artist Katherine Craig. Now, in the heart of Milwaukee Junction, it is poised to contribute to the neighborhood’s rebirth while celebrating Detroit as a UNESCO City of Design.
Chroma offers creative office space from coworking space to full floor suites available for lease.
Stage of Development
On Community Engagement: As a creative space, outreach to the design, craft, maker, music and food communities is critical to informing and supporting the project through its development evolution and occupancy.
On Design Excellence: The design intention at Chroma is to celebrate the character of its concrete interior while opening up its brick exterior in a way that honors the building’s martini column structure and its notable mural. The interior is designed with a mix of utility and hospitality from the cellar to the roof-top.
In the Neighborhood: Jam Handy, ONE Mile Detroit, Tangent Gallery, Underground Resistance,Ford Piquette Museum, Oakland Avenue Urban Farm, Michigan Urban Farming Initiative, Russell Industrial Center, Howrani Studios, Motown Museum, College for Creative Studies, Shinola Factory Headquarters
Transit: Bus #042; Q-line Station: Grand Blvd; MoGo Station: E Bethune St & Brush St