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Fisher Building

Neighborhood

New Center

Address

3011 West Grand Boulevard

Project Type

Mixed-Use, Office, Retail, Entertainment

Construction Type

Restoration

Original Date Built

1928

Date Complete

On-Going

Total Size

639,000 SF

Office

505,000 SF

Retail

68,000 SF

Parking

1,900 Spaces

If Detroit's heart is in the city center, and its soul is in the neighborhoods, then the Fisher Building is where heart and soul meet.

The Fisher Building, along with the Kahn Building, was acquired in 2015, ultimately leading to the creation of The Platform. In the next several years, over $50 million will be invested in the restoration and modernization of the Fisher Building to reinstate the Fisher brother’s vision of a premier space for office, retail, and entertainment. 

With limited space Downtown for their central headquarters, the Fisher brothers settled in New Center in the 1920s and commissioned Albert Kahn to design the Fisher Building. The building was financed with proceeds from the sale of the Fisher Body to General Motors. Under construction for two years, this Art Deco masterpiece was completed in 1928. World-class architects, engineers, builders, craftspeople, and artists were commissioned to create what is now known as "Detroit's Largest Art Object." The building was quickly honored with a silver medal in architecture in 1929 by the Architecture League of New York. The Great Depression hit a year after the Fisher Building’s completion, thwarting the Fisher brothers’ grand vision for two additional towers.

Stage of Development ?
At the foundation of mentorship is a transparency of knowledge and practice. We choose to share our projects as they unfold – through all parts of the development process.

1 Pre-Development

Pre-Development

A developer sees an opportunity in an existing building or vacant land and tests possible ideas for development to determine if they should commit.

2 Design

Design

The architect, along with engineers and contractors, collaborate with the developer to create a meaningful plan for construction.

3 Construction

Construction

The general contractor physically brings the design of the architect and engineers to life.

4 Leasing or Sale

Leasing or Sale

The development is promoted to potential tenants who may be interested in leasing or purchasing available units.

5 Management

Management

A property-management team manages the on-going daily operations of the development and the tenants.

6 Re-Financing

Re-Financing

The owner may choose to re-finance or sell the developed property.

Photo courtesy of Burton Historical Collection

Photo by Nadir Ali

Photo by Ara Howrani

https://vimeo.com/222247596?loop=0

Photo by Jacob Mulka

Photo by Joshua Hanford

Photo by Jacob Mulka

Photo by Jenna Belevender

On Community Engagement: Through cultural programming and exhibitions, known as Beacon Projects, the Fisher Building hosts regular dialogue with neighborhoods across the city. The aim is to connect city residents with one another through ongoing exchange and conversation, establishing a platform shared around the world.

On Design Excellence: The goal is to upgrade the Fisher Building to welcome all. The design approach is one that is timeless, marrying historic and modern so interior upgrades and interventions are done with respect to the building’s historic quality and realities, while infrastructure is modernized to function efficiently.

In the Neighborhood: Fisher Theatre, Cadillac Place, Hotel St. Regis Detroit, Motown Museum, College for Creative Studies, Shinola Factory Headquarters, Henry Ford Hospital, Detroit Branch NAACP

Transit: Bus #023, 851; Q-line Station: Grand Blvd; MoGo Station: Second Ave & W Grand Blvd

Location

Press

Hair. Is The Newest Salon in New Center

September 12th, 2019

Fisher Building owners refinance loan for $36M to continue preservation efforts

July 25th, 2019

The historic Fisher Building is a Detroit treasure

July 25th, 2019
More articles →

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Collaborators

SmithGroup JJR Design Architect
PCI General Contractor
REDICO Property Manager
JLL Office Leasing Agent
Colliers International Retail Leasing Agent
The Crofoot Presents Event Rental Coordinator

info@theplatform.city

The Fisher Building
3011 West Grand Boulevard
Suite 2300
Detroit, MI 48202


(313) 446.8775
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